IMC is directed by Steven F. Isenberg, MD, the Chairman of the Practice Management Committee of the American Academy of Otolaryngology (ENT), Head and Neck Surgery. Dr. Isenberg is the author of three books on medical practice management and numerous scientific articles on medical outcomes and process improvements in medical practices.
"With the increasing complexities and costs of medical records, combined with the need for evidence-based medicine and error reduction, the time has arrived for the widespread utilisation of EMRs in the Ear, Nose and Throat community of physicians. ENT practices will experience cost savings, improved efficiency and patient care, and the creation of a valuable resource of clinical information with the adoption of EMRs", Dr. Isenberg stated.
Currently, an ENT-specific system for Electronic Medical Records is in development, a system which Dr. Isenberg will market in collaboration with Medic Computer Systems. Dr. Isenberg's implementation of Medic's EMR solution, AutoChart5, is under way. Dr. Isenberg's practice had already implemented the company's practice management software in 1996.
Medic representatives herald the joint effort as key to Medic's increased success in the ENT arena. "In an effort for Medic to increase our dominance in the ENT sector, we are embarking on this partnership. It is an effort we feel will undoubtedly place Medic at the forefront of EMR technology for ENT", stated Medic Vice President of EMR Sales, Scott Sanner.
Mr. Sanner added that Medic's solid history, founded in 1982, and dominant presence in the health care IT marketplace, coupled with Dr. Isenberg's over 26-year tenure in ENT, will make the partnership a revolutionary force in the industry. "We are capitalising on both our strengths", Mr. Sanner stated. "We are privileged to work in conjunction with Dr. Isenberg whose reputation is phenomenal in ENT."
In addition to being a full-time solo practitioner, Steven Isenberg is the President and CEO of Isenberg Medical Communications. IMC continues its mission to improve the practice management and efficiency of physicians' practices. Earlier this year, Ear, Nose and Throat Resources Inc. (ENTRI), the wholly-owned, for-profit subsidiary of the American Academy of Otolaryngology, Head and Neck Surgery (AAO-HNS), signed an agreement with IMC to market its products including the Practice Improvement Programme and Project Quality Card, directly to the AAO-HNS 11.000 member roster.