Alexander Tsiaras has unveiled TheVisualMD at the recently held Business Innovation Factory's BIF-4 Summit in Providence, Rhode Island. Alexander Tsiaras was one of some two dozen storytellers who took the stage at this year's Summit. A pioneer in illustrating the intricate details of the human body in images that are at once high-tech, anatomically faithful and artistically striking, Alexander Tsiaras is a author, technologist and visionary with an expert knowledge of anatomy and a passion for the human form.
The images used in TheVisualMD are visualizations that Alexander Tsiaras and his team create using full-body scans, ultra-powerful microscopes and molecular modelling tools that allow him to illustrate the body in vivid detail, for both 3D pictures and animations. He has described his work as "Pixar meet the NIH".
For the past 19 years, Alexander Tsiaras and his team have been amassing a stunning library of visualizations using full-body scans, ultra-powerful microscopes and molecular modelling tools that allow him to visualize - using proprietary programmes he developed - the body in vivid detail.
System by system, the company has constructed comprehensive, three-dimensional images and animations of both male and female forms which include everything from muscles and skeleton, to the mechanics of digestion, the circadian rhythms of the heart, and the intricacy of the brain and nerve network.
"With TheVisualMD.com, we've built a new interactive content delivery system for anyone, anywhere in the world", he explained. Most importantly, the site will be free to all users. "Everyone always assumes that when you present scientific information you need to tell a dumb-downed story to the consumer", stated Alexander Tsiaras. "But when you see a clear picture of something - for instance a high-end visualization of the destruction of neurons - it's pretty obvious what's going on and can be understood by pretty much anyone."
Alexander Tsiaras' launch at BIF-4 was not his first time at the BIF Summit. His work lends itself not just to books and television programming; Nike hired Anatomical Travelogue to produce animated spots revealing the anatomy of a golfer's swing, and drug companies like Amgen and Pfizer are using the company's simulations to show how new drugs work at the molecular level. "Along the way, we became great storytellers in categories that everybody wants to know about", he stated. "We're like Pixar Animated Studios for health and the human body, except we use real people and real data."
The latest effort from Alexander Tsiaras' Anatomical Travelogue can be accessed at TheVisualMD.com