BioLogix International Ltd. is moving very fast these days. The company has entered into an exclusive development agreement with BigBook designer BigOnline to build a medical community for its Internet subsidiary, the MED TEL Corporation. The move bolsters its already strong competitive position within the e-health portal industry by adding a professional provider and physician network to its consumer-based health supersite and world of virtual health and medical reality. Moreover, this consumer Health Channel is the first major Web portal to deploy Infoseek's highly acclaimed Ultraseek Server Content Classification Engine (CCE) for managing massive amounts of health-related content and providing the user with easy topical browsing and searching.
Ultraseek/CCE was launched on April 1st, 1999 on The Health Channel, which expects to build on its position of innovation and leadership in the highly competitive market for health care portals, and to increase its share in an industry segment which is projected to grow from $500 million to nearly $6.2 billion by the year 2002. This Web site currently indexes over 2.8 million other Internet health and health-related sites and has direct links with in excess of 1700 on-line health care information service centres. Next to this, it provides detailed coverage of nearly 700 medical conditions, offers channels for professional and personalized information, national and local TV listings, a "virtucare" environment for health discussion and interactivity, and the ability to search nearly 250.000 Web pages of on-line health-care information or the entire Internet.
For the physician network, BigOnline has developed a set of straightforward, easy-to-use tools to fully demystify the Internet for health care professionals, who may not have either the time or inclination to get on-line themselves. The deal with BioLogix calls for a two-year exclusive strategic partnership with a minimum growth of over 2500 hospitals, medical associations, and large medical group practices within the network. The development is also expected to provide a direct challenge to other health portals entering the on-line physician market, including the Atlanta-based firm WebMD, which is reported to have already raised $70 million privately and hopes to achieve another $53 million through an IPO.